BMW is a truly significant investment of 20 billion yuan ($2. 8 billion) in its production plant in Shenyang, China, unveiled at the 2024 Beijing Motor Show. The move underscores the automaker’s commitment to the Chinese market and its competitive expansion strategy. With this new capital injection, the total investment in the plant reaches about 105 billion yuan.
The main objective of this investment is to prepare for the production of the ambitious BMW Neue Klasse Diversity for electric vehicles, which is expected to start in 2026. CEO Oliver Zipse highlighted the importance of the investment and highlighted BMW’s successful presence in China for more than 20 years. the last three decades and their confidence in the long-term prospects.
The budget will go towards a comprehensive modernization of amenities and technologies at the Dadong plant, BMW’s first production site in China. These innovations are intended for the local production of Neue Klasse vehicles. Zipse also highlighted the mutually favorable relations between BMW Group and Liaoning. Province, where the Shenyang. Se base is located, hopes that this investment will make the region’s production industry smarter, greener and more efficient. In addition, BMW is moving forward with a 10 billion yuan allocation of sixth-generation batteries at the same site.
In 2023, BMW delivered 825,000 BMW and MINI cars in China, a year-on-year increase of 4. 2% and accounts for 32% of the BMW Group’s global sales. Notably, sales of natural electric models increased by more than 138% year-on-year. -in the year.
China remains a very important market for the German automotive industry, as evidenced by the strong presence of BMW, Audi and Mercedes-Benz. In the face of the growing festival of local corporations such as BYD, the German trio presented an impressive array of electric vehicles. BMW brought the MINI Aceman and i4 Facelift, while Mercedes introduced the electric G Wagen. The upcoming Neue Klasse family of cars will represent BMW’s commitment to the Chinese market, with expectations of a locally produced BMW iX3 in 2026.
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