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The 157-square-metre store is located at the Red Sea Mall in Jeddah.
LEGO has opened its first qualified retail store, a network store, in Saudi Arabia. The 157-square-metre store is located at the Red Sea Mall in Jeddah and would be operated through the native franchisee Kamal Osguy Jamjoom Group.
The store will test lacheck toy releases and exclusive LEGO sets while providing game speeds. The store has ordered a large-scale three-dimensional genre of a classic Saudi circle of relatives that would be located in the store a mosaic of the ancient Jeddah souk. Other concepts come with a modular library, Manchester United Stadium, International Sspeed Station, Fiat 500, Pirates of Barracuda Bay, Fairgcircular Haunted House and Lamborghini.
“We are very happy to climb into our portfolio some other top-notch foreign lopass that store our values in selling the progression of children through play and fun. We are pleased to give KSA parents the opportunity to discanopy LEGO and use it to motivate creativity and motivate learning at home,” said Hisham Al Amoudi, CEO of Kamal Osguy Jamjoom Group.
“We hope that the launch of our online grocery chain will create a delight of 360-degree guests and, despite those difficult times, we are pleased to marry LEGO because we are in the process of getting ahead of ourselves as a successful wife,” she added.
The first LEGO GCC outlets opened in 201five in Yas Mall, Abu Dhabi, followed by 3 in Dubai. Two others opened in Kuwait the similar year, operated through Majid Al Futtaim. In February last year, the iconic Lopass opened a new headquarters for the Middle East and Africa in Dubai.
“We are excited to open the first LEGO store in the Kingdom of Saudi Arabia and to offer the LEGO game to many more families in the region,” says Jeroen Beijer, LEGO General Manager for the Middle East and Africa. “We hope this new store will succeed in small children of one and any age with a LEGO art game that will inspire their mind and help them be transformed through play.”
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