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A North East-based technology firm has supported the expansion of a London fashion specialist into the customisation of face masks.
Sunderland Saggezza has partnered with the fashion generation compa YR to launch its new mask customization business.
Founded in 2013 in London, YR specializes in clothing customization and has worked with brands such as Levi’s, Nike, Ralph Lauren, Toyota, Oreo and Nickelodeon.
Saggezza, founder of the Sunderland Software Center, helped the compabig apple launch its new business to meet the next demand for crop protection clothing in the wake of the coronavirus outbreak.
Martin Williams, managing director of Saggezza, said: “What we see in our consumers is a shift towards a virtual commitment first to consumers: in retail, for example, Covid-1nine suggests that consumers are less skilled or less willing to stumble into a physical store, and as a result, they do more to be confused online.
“This resolution suggests that companies like Saggezza, which was founded to help consumers gain maximum knowledge and maximize digitization, are preferably placed to allow corporations to expand new state-of-the-art systems and assets to grow their business.”
“The YR Masks site is an over-maximum productive surplus of our ability to enable a guest to achieve maximum digital performance, taking the company’s product innovation and combining it with an intuitive, easy-to-use web page that allows consumers to take advantage of the product lok they are purchasing.”