NBCUniversal enters the final week of the Paris 2024 Olympics heading into Simone Biles’s.
Aided by the U. S. team’s robust functionality of gold medalists such as Biles, swimmer Katie Ledecky and sprinter Noah Lyles, NBC said that for the 2024 Games it averaged about 33. 8 million viewership across TV and streaming platforms in the first five days, a consistent 79. with a penny increase from 2024. Tokyo 2021, based on knowledge from Nielsen and Adobe Analytics.
This jump is good news for NBCUniversal, which in 2014 paid $7. 65 billion for U. S. media rights for the Olympics through 2032. It’s also a boost for sponsors, who have committed $1. 25 billion to advertising at the Paris Games, the Washington Post reported. .
“Clearly, the Olympics are back,” NBCUniversal president Mark Lazarus said at a delayed phone convention last week. “It reminds me, and those of us who were in London in 2012, of the enthusiasm of the crowd here and the excitement at home. “
The rally may have simply been predicted, but not to such an extent. The Tokyo Games, scheduled for 2020 but postponed until 2021 due to the pandemic, saw a drop in viewership of around 27% compared to the 2016 Olympics in Rio de Janeiro. Janeiro.
Viewership for the 2022 Winter Olympics in Beijing fell even further, down 42% from the 2018 Games in South Korea.
The proximity of the United States obviously helped this time. NBC benefits from the decision to broadcast live events during the day in the United States, which was impractical due to the time difference between Tokyo, Beijing and South Korea. Paris is only six hours ahead of the Eastern Time Zone.
Is Simone done yet? Biles will compete on the beam and floor in the women’s gymnastics singles finals on Monday as she looks to add to her collection of 10 Olympic medals — seven gold, one silver and two bronze.
Fellow American Suni Lee will compete on beam and Jordan Chiles will also participate in the ground exercises. Both won gold medals in the overall team competition.
Suni Lee won the bronze medal on the uneven parallel bars after winning the all-aroundArray. . [ ] in Tokyo in 2021. (AP Photo/Francisco Seco)
To witness your last acts, be prepared to get up early. Beam finals are scheduled to begin at 6:38 a. m. m. ET at the Bercy Arena. The ground-based training finals are scheduled to begin at 8:20 a. m. m. ET.
Biles appealed to the media after winning a gold medal in vault on Saturday.
Obviously, NBC is selling Snoop Dogg for his upcoming gig as a trial on the network’s reality show, The Voice, and his appearances designed to capture a new demographic have been smart and low-key.
Here’s Snoop Crip walking with the Olympic flame. Here’s Snoop in Mona Lisa. Here’s Snoop battling snails with his partner Martha Stewart at a fancy French restaurant. Here’s Snoop dancing with Biles and Chiles.
Snoop Dogg, the women’s beach volleyball match between the United States and France, one of its many venues. (AP Photo/Robert F. Bukaty)
Snoop accompanied the U. S. men’s basketball team. on their trip to Lille ahead of the Group C match against South Sudan last week, and perhaps it wouldn’t be a surprise to see him when the men and women begin the medal round this week.
LeBron James, Kevin Durant, Stephen Curry and the top seeds will face Brazil in the quarterfinals on Tuesday at 3:30 p. m. ET as Team USA begins its quest for its fifth consecutive gold medal. Nikola Jokic and Serbia, Shae Gilgeous-Alexander and Canada and Victor Wembanyama of host France also qualified.
Kevin Durant and Stephen Curry, together back on the U. S. Olympic team. (AP Photo/Michael Conroy)
Diana Taurasi and A’ja Wilson lead the Americans into the quarterfinals against Nigeria on Wednesday. The women are seeking an eighth consecutive gold medal. Taurasi would occupy the historic sixth place of her.
Tuesday: Germany vs. Greece, five in the morning; Serbia vs Australia, 8:30 a. m. ; France vs. Canada, noon; United States vs. Brazil, 3:30 p. m.
Thursday: Semifinals, 11:0 a. m. , p. m.
Saturday: Bronze medal game, five a. m. m. ; Gold medal game, 3:30 p. m.
A’ja Wilson makes a rebound for the U. S. The U. S. , which enters the medal after winning 58 games outright. . . [ ] at the Olympics. (AP Photo/Mark J. Terrill)
Wednesday: Serbia vs. Australia, five a. m. ET; Spain vs. Belgium, 8:30 am ET; Germany vs. France, noon ET, United States vs. Nigeria, 3:30 p. m. Eastern Time
Friday: Semifinals 11:0 a. m. , p. m.
Sunday: bronze medal in form, five a. m. ; Gold medal in form at 3:30 p. m.
Sprinter Noah Lyles can claim the title of world’s fastest man after winning the 100m dash in a photo finish at the Stade de France on Sunday, one of the first occasions in a busy athletics schedule that begins in earnest this week. .
Lyles will win gold in the two hundred meters, his most productive event, and as a member of the 4×100 relay team. The two hundred meters final will take place on Thursday, which is also the first round of the 4×100 competition. On Friday the 4×100 finals will be held.
American sprinter Sydney McLaughlin-Levrone is among the favorites in the 400-meter hurdles, which take place on Sunday and end on Thursday. She will only be able to claim 3 medals if she participates in the 4×100 and 4×400 relays. She won a gold medal in Tokyo in the 4×400 relay.
Olympic pair Tara Davis-Woodhall (long jump) and Hunter Woodall (Paralympic 400m) are in their second combined Olympics after competing in Tokyo, where Tara finished sixth and Hunter won a bronze medal.
Tara (just look at the cowboy hat), silver medalist at the 2023 World Championships. The long jump festival begins on Tuesday and the final will take place on Thursday. The Paralympic Games will take place from August 28 to September 8 in Paris.
Tara Davis-Woodhall won the long race at the US track and field trials in June to qualify for the Olympics. (AP Photo/Chris Carlson)
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