American Express Travel has revealed its annual list of trending destinations, highlighting those that are put around the world. This year’s list includes new destinations and a variety of hotels that have been added to the hotel collection.
Audrey Hendley, president of American Express Travel, explains this year’s selection. “The 2025 Modern Destinations list is helping travelers notice new positions to visit, where to stay and do when they get there. The destinations on the list are known based on booking insights for global card members with Millennial and Gen Z travelers. Incredible perspectives and hikes in Moab, Utah, crystal clear water and beaches in Paros, in Greece, there is something for every type of traveler. “
The way other people travel also changes. Millennial and Gen Z travelers are more likely to be for e-books that offer credit card prizes, while short-term vacation rentals like Airbnb may lose those consumers to classic hotels. A new report via Hilton Hotels says, “Sleep pensions have made headlines, a conscious intake of popularity and cameras on the topic of wellness taking off. Travelers interviewed want to dual their preference to step back and recharge with adventures and reports with Top has an effect on maximizing their time and monetary investment.
The report adds, “Seven in 10 global travelers enjoy being active when they travel, with one in five leisure travelers planning outdoor adventures in 2025. One in four leisure travelers is planning to explore the world and different cultures in 2025, leaning into the Slow Travel trend—the act of traveling and immersing yourself into a destination for an extended time as a local to fully experience the culture.”
Here are the top trending destinations, hotels, and activities as selected by American Express cardholder bookings.
Brisbane city central business district
Brisbane is the state capital of Queensland and the third largest city in Australia. Located between the Gold and Sunshine Coasts, Brisbane offers excellent museums, vibrant dining, and nightlife. There is plenty to see in Brisbane, from the world’s largest koala sanctuary to the Botanic Gardens to sunbathing on the Gold Coast beaches. The city has something to offer everyone.
American Express selects the X Brisbane hotel while the modern ones remain in the area. It is just a moment of Howard Smith Whaves, James Street’s department stores and food places and clubs in Brisbane. Hotel X has 146 rooms and its popular the bar of the roof of iris and the place of eating offer panoramic perspectives of the city and the Brisbane River.
For exploring the area, use the popular GetYourGuide app to book a day trip away from the city on North Stradbroke Island’s freshwater lakes.
The Petit Minou lighthouse, Plouzane, Britanny, France
The Grand Hotel Dinard (L) and Mont-Saint-Michel (R)
Distinctive culture, coastal scenery, miles of walking trails across the sea, granite castles and paved streets are towering over the stop in Brittany. The region, according to the end of the Middle Ages, is home to charming villages and villages and fortifications from the 12th century.
American Express selects Hôtel Barrière Le Grand Hôtel Dinard. Just under 2 1/2 hours away from Paris by train, Le Grand Hôtel Dinard offers 86 rooms and suites seemingly hovering above the ocean along the Promenade du Clair de Lune. It also has a casino and the popular George V restaurant.
Set aside a day for the UNESCO World Heritage Site, Mont-Saint-Michel, to explore the region, an unforgettable staff through the paved streets of the medieval fairy abbey and the ancient rooms.
Picturesque franschhoek in the middle of the South African vineyards with their vinyards
Wine Tasting Trip (L) and Le Quartier Francais Hotel (R)
Franschhoek, the stunning mountain-ringed gem in the Cape Winelands region, is an ideal addition to a safari vacation. With nearly 50 wineries, farm-to-table restaurants, and hiking, it is famed as one of the world’s great food and wine destinations.
American Express selects Le Quartier Français. This romantic 21-room boutique hotel is the ideal base to explore the surrounding Winelands or quaint villages.
Kensington’s South African culture and cuisine tours provide an opportunity to explore South Africa’s culinary landscape. From the award-winning vineyards of Stellenbosch to the bustling markets and food reports of Adventure City from South Africa’s world-famous wineries.
Silver Beach on Koh Samui island at sunset
Conrad Koh Samui
The 88-square-mile Koh Samui offers a dreamy combination of lush jungle, white-sand beaches, and turquoise waters, best for active travelers or those relaxing. Free the popular TV exhibition “White Lotus,” the third season filmed here is sure to motivate disposable travelers by 2025.
American Express select Conrad Koh Samui, a surprising personal pool villa at the southwest end of the island. The impressive complex design provides Villa for a panoramic view of the Gulf of Thailand.
Macau cityscape at night
Penthouse following Mandarin Oriental Macao
Macau enjoys UNESCO World Heritage status, and the local Cantonese Portuguese fusion cuisine is a must-try for foodies. The supersized casinos are why this densely populated peninsula, known as the “Las Vegas of the East,” boasts several award-winning restaurants.
American Express Selecta Mandarin Oriental. The assets has 213 rooms and suites with an outdoor sea views and is the only non -famous foreign hotel in Macao. It is conveniently on the coast of Macao, with surprising perspectives of Nam van Lake, Macau Tower, Macau, Macau, and the Southern China Sea.
Arch Delicat, Arches National Park, UT.
Luxury tents at Ulum Moab (L) and Arches National Park 4×4 Driving Tour (R)
As the gateway to Utah’s “Five” National Parks, Moab is a better starting point for exploring the American Southwest. Travelers come for rafting, mountain biking, and canyon hiking, or to enjoy the magical red rock sunsets for the best Instagram time.
American Express select Ulum Moab: a new luxury station with 50 tents in two hundred desert acres. With the most productive of the subhale, tents without delay encouraged through safari have King size beds. There are 3 soaking pools, not unusual families and a corridor fair for cocktails and restaurants.
Explore the Arches National Park a half -day excursion through a 4×4 vehicle. Slide through the emblematic red landscape and look at the herbal monuments, adding moving men and the 92 -foot wide tower.
The Shinkyo Bridge is located in front towards the shrines and temples of Nikko. It is classified as one of the 3 bridges in Japan.
The Ritz-Carlton, Nikko
This hidden mountain retreat combines the elements of Kyoto and Mount Fuji with photogenic waterfalls and abundant trails. The global heritage domain available on foot includes two Shinto shrines and a Buddhist temple. The hooked paths are covered with old cedar forest trees and stone lanterns. It is also the most productive position to see the remarkable cherry trees in Japan in mid-April.
American Express select Ritz-Carlton Nikko. The 94 spacious rooms and suites in five floors offer a surprising perspective of Lake Chuzenji and Mount Nantai. Customers will also be the first Yumoto in the brand’s brand.
Naousa village on Paros
Before sea on the Greek island of the strikes
The stops at ease have the Greek selection island for many as an option for mykonos neighbors, with a dynamic cultural scene and a rocky coast dotted with beaches, removed coves and sea caves.
American Express selects Avant Mar. Just a five-minute walk from the vibrant village of Naoussa, on the sandy shores of Piperi Beach, this new contemporary 38-room hotel has multiple culinary options, including Thymes and a Greek pastry shop, Figs. Guests can also enjoy The Bridge, a new Gin and Tonic bar, and the famed Matsuhisa Paros by Chef Nobu Matsuhisa.
Famous cable stayed bridge in Sao Paulo
Rosewood Sao Paulo
This multiethnic town is one of the primary cultural destinations in South America. It houses a architectural heritage, some of the most productive museums, street art and local fashion on the continent.
American Express selects Rosewood Sao Paulo, an oasis in the middle of the city. With 180 rooms and suites, the station gives six restaurants and bars, a giant spa and two swimming pools.
Sun Valley Resort in Autumn
Sun Valley Lodge
With fewer crowds than other Western ski resorts, Sun Valley calls travelers and luxury lovers the best. During the summer, travelers can take credit for trout fishing, sparkling water rafting, mountain biking, and more. In winter, the region offers some of the most productive elite ski racing in the world.
American Express select Sun Valley Lodge. What can also decide on captivating Sun Valley Inn, with his elegance of the old global and his fashion comfort. For a more personal escape, remain in one of Cushty’s villas, with spacious living spaces and simple access to the station team.
Tendency destinations